Our Story

Established in 2001, NStyle International is recognized as one of the region’s largest organically grown companies in the beauty sector offering premium beauty and grooming services to the over 50,000 male and female consumers that visit one of its stores spanning Bahrain, Kuwait, Jordan, UAE & Canada on a monthly basis.

Company History

Further testament to the brand positioning is its premium store locations that are strategically located adjacent to global luxury fashion brands in leading shopping destinations, designed to cater for the A/B male & female consumers and to further cement the brand signature – luxury pampering, convenient & premium locations & unrivaled service.

The company’s massive brand recognition and success is evident in its extensive audience reach on social media, including Facebook that presently encompasses a fan base of over 400,000 for NStyle Beauty Lounge and 27,000 on Instagram, further cementing the company’s marketing success in reaching its mass customer base.

Such figures position NStyle International as a definite market leader and set an industry benchmark as evident in the numerous awards the company has received to date including being awarded CSR Label by the Dubai Chamber recognizing the companies best practices in the areas of sustainability and CSR practices impacting employees, clients, community and the environment & being awarded Superbrand status & bagging coveted awards by Forbes Magazine, Arabian Business, Dubai Quality Group, Gulf Capital AMEInfo, VIVA Magazine, RetailME Magazine, Dubai Municipality, What’s On Awards.

In March 2011, the company successfully launched its own nail polish and beauty line which is retailed across the company’s stores and successfully entered into distribution by supplying regional suppliers and wholesalers, hence tapping into the multibillion dollar beauty distribution industry and competing head to head with global brands. Manufactured by a leading nail polish manufacturer in the USA and using the latest certified technologies, the nail polishes were developed with chip resistance, flawless coverage and a long lasting glossy finish in mind. A testament to the brand’s quality and instant recognition was its winning the Bronze and Gold awards in the prestigious VIVA Beauty Awards under the Best Nail Lacquer category in two consecutive years beating highly acclaimed international brands to to bag the top prize and spearheading the company’s distribution arm.

Through our shared commitment to excellence, we wish to create an environment where we exceed our customer’s expectations and offer unparalleled service that offers each individual customer a haven to relax, unwind and attain inner & outer beauty and walk out & face the world iNStyle!

NStyle International Core Values

The customer experience is at the core of what we do

  • We are in business solely to serve our customers

We promote from within as our people are our jewels

  • They make it happen and drive us towards success

We give back to the community

  • We seek to make a difference in the lives of the under privileged as it makes our work more meaningful & drives our commitment

We have a passion for excellence

  • Passion fuels our commitment to continue to improve, excel and exceed expectations

We want to defy expectations, surprise & delight our customers and colleagues

  • We want to delight our customers with their store experience & make a positive impact on their day
  • We are committed to surprise & delight our colleagues with our acts and words of kindness & make a positive impact on their day

Integrity, Respect & honesty

  • We are committed to doing what is right without exception

NStyle International’s CSR Mission Statement:

Our Corporate Social Responsibility (CSR) principles are driving growth in a way that aims to be economically efficient, socially fair and environmentally sustainable. For us, the business benefit is clear. By adopting these principles, we elevate our reputation, brand perception and business potential. To be truly effective, these principles must be adopted by the entire NStyle team and reflected in the work undertaken by the organization to benefit the well being of the community as a whole.

NStyle Worldwide

A wide range of services for all your beauty needs.

Store Locator

Arabian Ranches

Arabian Ranches The Village Community Mall - Dubai - United Arab Emirates

Dubai Mall

Dubai Mall, 1st Level Downtown - Dubai - United Arab Emirates

The Walk, Near Hilton Dubai

The Walk, Near Hilton Dubai - Dubai - United Arab Emirates

Mall of The Emirates

Mall of The Emirates - Sheikh Zayed Rd - Al Barsha - Al Barsha 1 - Dubai - United Arab Emirates

Nail Salons Place Montreal

1500 McGill College Ave, Montreal, Quebec H3A 3J5

Nakhwa Commercial Complex | Amma, Jordan

Nakhwa Commercial Complex, Q. Zein Al-Sharaf St. 17, Amman, Jordan

Mirdif City Center

Sheikh Mohammed Bin Zayed Rd - Mirdif - Dubai - United Arab Emirates

City Centre Deira

8th St - Port Saeed - Dubai - United Arab Emirates

Matajer Al Juraina

S120 - University City Rd - Sharjah - United Arab Emirates

Al Zeina

Al Raha Beach - Al Zeina - Abu Dhabi - United Arab Emirates

The Galleria Mall

107 Hamouda Bin Ali Al Dhaheri St - Al Maryah Island - Abu Dhabi Global Market Square - Abu Dhabi - United Arab Emirates

Deerfields Mall

Al Bahyah - Abu Dhabi - United Arab Emirates

Zero6 Mall

Al Juraina - Sharjah - United Arab Emirates

Meadows Souk

The Meadows / The Springs - Al Asayel St - Dubai - United Arab Emirates

Nakheel Mall Palm Jumeirah

Center of Palm Jumeirah - Dubai - United Arab Emirates

Dubai Marina Mall

Dubai Marina Mall - Lower Ground - Sheikh Zayed Rd - Dubai - United Arab Emirates

Dubai Hills Mall

Al Khail Rd - Dubai - United Arab Emirates

Head Office

Tower X3, cluster X, office # 2401, Jumeirah Lake Towers, Dubai, UAE